Fabletics MOA

A recent project photographed for the new Fabletics by Kate Kate Hudson retail store at the Mall of America in Bloomington, MN.

The goal of this project was to showcase the new store’s design, layout and exterior mall signage. And it was the exterior mall signage that was my favorite area to work with. There was such interesting weather that day which made for some amazing lighting and dramatic skies. My other favorites are of the storefront, the checkout space and the dressing room area.

The team at Fabletics were an absolute pleasure to work with and I think they have done a wonderful job on this space.

What do you think?

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Thank you for looking!

<>< John

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